The Technology
Mixmite’s base technology is an advanced, next-generation Marketing Mix Modelling (MMM) platform
It leverages Bayesian Time-Varying Coefficient (BTVC) models and Stochastic
Variational Inference (SVI) to provide dynamic, time-sensitive regression analysis and actionable marketing insights.
Technology
Data Integrations
Import sales and marketing date via API and CSV
Real-Time Automation
Streamline media planning and
trading with immediate integrations to
programmatic platforms.
High Security
Prioritize data protection with state-of-the-art security measures,
Strict Compliance
Adhere to industry standards and regulations, ensuring our platform meets the most rigorous compliance requirements.
Advanced Analytics
ARIMA and RNN models trained on deep datasets for robust sales volume predictions.
Scenario Analysis
Evaluate various media investment scenarios to craft strategies for optimal ROI
End-to-End Solution
A holistic, fully-automated platform that transforms media operations, delivering precisionand efficiency to every campaign
The Market Opportunity
Tapping into a Rapidly Growing $200 Billion Analytics Market
The MMM market is projected to grow at 15% annually
(Source: MarketsandMarkets)
Increasing demand for data-driven marketing solutions across sectors
Early adoption provides a strategic edge in a competitive marketplace
The Business Model
A Scalable SaaS Model in a High-Demand Industry
Subscription-based model offering scalability and consistent revenue.
Tiered pricing to cater to businesses of all sizes.
Focus on long-term customer relationships and value creation.
The Traction
Proven Impact: Early Success and Market Validation
Significant ROI improvements documented in case studies with early adopters.
Positive customer feedback and high retention rates.
Growing interest from Fortune 500 companies.
Mixmite: A Step Ahead in Marketing Analytics
The Forecast
Mixmite is a prerevenue MRR SaaS solution that charges clients on sales volume and the amount of data that is processed.
● 2024 £50K ARR
● 2025 £500K ARR
● 2026 £2.5m ARR
● 2027 £6m ARR
The Team
MARK JANCE
MARK JANCE
The Ask
Fueling Growth: Join Our Mission to Maximize Marketing ROI
Seeking xx million in funding to accelerate product development and market expansion.
Investment will be used for technology enhancement, team expansion, and marketing.
Projected return on investment in the top quartile for SaaS companies.
